Archive | February 2012
Feb
14
How to maintain your customer base in a down economy
Where did all your customers go? Maintaining your customer base in a down economy Without a doubt, a shrinking customer base is one of the biggest challenges facing small business owners today. Brand loyalty is almost a thing of the past in today’s market and as more and more competition arises, preserving your current customers becomes just as important as finding new ones. Senior... Read More >>
Feb
10
How will the European Debt Crisis affect your small business?
Greece may be thousands of miles away, but in today’s increasingly globalised world, economic depression in Europe equals economic recession for the USA. Unfortunately, the troubles across the Atlantic don’t appear to be improving and right now Greece is on the brink of dropping out of the euro zone currency. But what does this mean? Greece makes up the ‘G’ in the set of European... Read More >>
Feb
01
Why outsourcing means big business
What is outsourcing? When most people think of outsourcing, they think of large corporations and job redundancies. However, this couldn’t be further from the truth. Outsourcing is not restricted to the confines of big business and does not refer solely to sending work offshore. In fact, an Enterprise Systems Outsourcing Survey found that over 70 per cent of outsourcing activity by American... Read More >>
Jan
10
Improving your business in 2012
With 2011 well and truly in the rear-view, small business expert and author Andrew Griffiths offers some advice on how to start the New Year. For many business owners 2011 was another tough year. While economic indicators and the job rate in the United States has been steadily rising over the past quarter, we are still far from a recovery and small business owners need to do everything they can... Read More >>
Jan
06
Business leaders must think about new types of risk
If you took a step back in time and asked the average American business owner what their biggest concern was when it came to business risk, you may get a shock. You’d probably get a barrage of answers, taking into account natural phenomena such as earthquakes, wind, floods etc. Business insurance companies in the past made millions protecting the physical attributes of a company’s structure. ... Read More >>